Finest AwardsThe Finest Awards event recognizes the best of our health care marketing and communications industry within Southern California. These awards recognize digital and traditional media, special events, and the metrics that measure success. Receipt of a Finest Award represents excellence in your field and line of work. |
2022 Awards
Congratulations to all of our winners for their amazing work in 2020/2021! Scroll down to see our list of winners.
Health Care Communicators of Southern California Announces Finest Award Winners
SAN DIEGO, Calif. – May 6, 2022 – The Health Care Communicators of Southern California (HCCSC) Finest Awards were announced this afternoon recognizing excellence in marketing and communication in healthcare. 111 nominations were received from organizations throughout San Diego, Los Angeles, Orange County, and the Inland Empire.
Gold, silver, and bronze awards were distributed in 38 categories, including public relations, digital marketing, writing, collateral, and special events. Winners included:
· Tri-City Medical Center (22)
· Scripps Health (12)
· UC San Diego Health (7)
· Millennium Health (7)
· Rady Children’s Hospital-San Diego and Rady Children’s Hospital Foundation (6)
· Lagrant Communications (5)
· Loma Linda University, Providence Little Company of Mary Medical Centers & The Super Dentists (4 each)
· Lifesharing (3)
· American Specialty Health Inc., California Schools (VEBA), Reveille Inc. and City of Hope Orange County, Salk Institute for Biological Studies, San Diego State University - School of Public Health, Scripps Research, TrueCare, UC San Diego Health Sciences, and Westbound Communications (1 each)
The Best in Show award went to Tri-City Medical Center, achieving the highest overall score among all entries.
The Communicator of the Year Award went to Keith Darce and Steve Carpowich, Public Relations Managers for Scripps Health for their efforts to ensure that Scripps leadership was positioned as one of the media’s most trusted sources for COVID information. Since the pandemic, the small, but mighty PR team has responded to more than 1,000 media queries that resulted in 4,330 impressions and potentially reached almost 3 billion people.
ABOUT HEALTHCARE COMMUNICATORS OF SOUTHERN CALIFORNIA (HCCSC)
Formed in 1977, Health Care Communicators of Southern California is an organization committed to helping communicators and marketers fine-tune their professional skills and stay current with the ever-changing challenges of working in health care, health IT and the life sciences. HCCSD is the Southern California chapter of the Society for Healthcare Strategy and Market Development. SHSMD is a personal membership group of the American Hospital Association and is the largest and most prominent voice and resource for healthcare provider-based planners, marketers, and communications practitioners nationwide. Follow us on Facebook, Twitter, LinkedIn and Instagram. Visit us at www.hccsc.org.
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2021 Finest Award Winners
Best in Show
Heroes Live Here Poster, Tri-City Medical Center, Gold
Advertising: Ad Campaign
Heroes Made Here Advertising Campaign, Loma Linda University - Office of Marketing & Communications, Bronze
Tell Them Yes 2021, Rady Children's Hospital Foundation, Silver
Cancer Care as Unique as You, UC San Diego Health, Gold
Advertising: Direct Mail
New Mover Mailer Program, UC San Diego Health, Gold
Advertising: Multicultural Ad Campaign
Mask up and Vax Up! COVID-19 Advertising Program, LAGRANT COMMUNICATIONS, The Center at Sierra Health Foundation and The California Department of Public Health, Silver
Because You Matter, LAGRANT COMMUNICATIONS & United Way of Greater Los Angeles, Gold
Advertising: Online/Web
60th Anniversary Digital Ad, Tri-City Medical Center, Silver
Prebys Cancer Center Opening Digital Display Ads, Scripps Health, Gold
Advertising: Outdoor
60th Anniversary Billboard, Tri-City Medical Center, Silver
Heroes Light Pole Banners, Tri-City Medical Center, Gold
Advertising: Print
60th Anniversary, Tri-City Medical Center, Bronze
San Diego Union Tribune Neighborhood Spotlight, Tri-City Medical Center, Silver
World's BEST ad, Providence Little Company of Mary, Gold
Advertising: Television
It’s Safe to go to the Super Dentists, The Super Dentists, Silver
Scripps MD Anderson Cancer Center “Greater Good” Television Ads, Scripps Health, Gold
Analytics: Lifecycle Marketing
Scripps Cardiovascular Campaign Nurturing Email Redesign, Scripps Health, Gold
Analytics: Market Research
Loma Linda University’s Secret Shopping Initiative, Loma Linda University - Office of Marketing & Communications, Gold
Analytics: Marketing Automation
COVID Email Updates, Scripps Health Marcom, Silver
Data Studio Dashboards, Scripps Health, Gold
Digital Marketing: Search Engine Marketing
OSNC Pay-Per-Click, Tri-City Medical Center, Bronze
COVID-19 Content Using SEO, Scripps Health Marketing and Communications Department, Silver
Bariatric Surgery SEO & UX, Scripps Health, Gold
Digital Marketing: Social Media
#ALegacyToBeProudOf, Tri-City Medical Center, Bronze
COVID-19 Vaccine Social Media Videos, Scripps Health, Silver
Campus Transformation Project Countdown, Loma Linda University Health, Gold
Digital Marketing: Virtual Meeting backgrounds
"Dave Headerson", Millennium Health, Gold
Digital Marketing: Website (Intranet or Internet)
May Means Business, Rady Children's Hospital Foundation, Gold
Digital Marketing: Influencer Marketing
Influencer Marketing, Scripps Health, Gold
Multi-Media: Interactive Media
"If I Could Change One Thing" - The Health Policy Podcast of the School of Public Health, School of Public Health, San Diego State University, Gold
Multi-Media: Internal/External Video Programs
UC San Diego Health Video Celebrates Vaccine Super Station Milestones, UC San Diego Health, Bronze
Together: Our COVID Response Story, Rady Children's, Silver
Language Matters, University of California, San Diego Health, Gold
Multi-Media: Video News Releases
Off the WallDonate Life Month 2021, Lifesharing, Gold
Helicopter Redesign, Rady Children's, Bronze
On the Wall, Tri-City Medical Center, Silver
Together: Our COVID Response Story, Rady Children's, Gold
Public Relations Campaigns: Community Relations
PV Walkers, Providence Little Company of Mary, Silver
Providence Mission Hospital Proactive COVID-19 Media Relations Campaign, Westbound Communications, Gold
Public Relations Campaigns: Health & Wellness Advocacy
Public Relations During a Pandemic, Year 2, The Super Dentists, Bronze
Breaking the Stigma, California Schools VEBA, Silver
Community Health COVID-19 Community Outreach, Providence Little Company of Mary, Gold
Public Relations Campaigns: Internal Communications
Women at Millennium Health (WAMH), Millennium Health, Silver
60th Anniversary Projects, Tri-City Medical Center, Gold
Public Relations Campaigns: Media Relations
Hope Lives in OC, Reveille Inc. & City of Hope Orange County, Bronze
Remembering Robby in the Rose Parade, Lifesharing, Silver
Mobile COVID-19 Vaccination Clinic, Tri-City Medical Center, Gold
Public Relations Campaigns: Multicultural Relations
Mask up and Vax Up! COVID-19 PR Program, LAGRANT COMMUNICATIONS, The Center at Sierra Health Foundation and The California Department of Public Health, Bronze Tie
Shot of Faith - COVID-19 Program, LAGRANT COMMUNICATIONS, The Center at Sierra Health Foundation and The California Department of Public Health, Bronze Tie
Lifesharing's Día de los Muertos Celebration 2021, Lifesharing, Silver
Mask Up & Vax! Black Beauty and Barber Shop COVID-19 Program, LAGRANT COMMUNICATIONS, The Center at Sierra Health Foundation and The California Department of Public Health, Gold
Public Relations Campaigns: Overall Campaign
COVID Communications, Scripps Health, Bronze
TCMC 60th Anniversary, Tri-City Medical Center, Silver
Celebrating Heart Month 2021 by virtually educating, empowering public about heart health, COVID-19, Loma Linda University Health, Gold
Publications, Collateral & Design: Giveaway Items
Lab Week T-Shirt, Millennium Health, Bronze
Heroes Live Here & COASTAL T-Shirts, Tri-City Medical Center, Silver
COVID-19 Vaccination Response Team Gear, Tri-City Medical Center, Gold
Publications, Collateral & Design: Internal/External Magazines
Scripps Research Magazine, Scripps Research, Bronze
Best Magazine, Salk Institute for Biological Studies, Silver
San Diego Health Magazine, Scripps Health, Gold
Publications, Collateral & Design: Internal/External Newsletters
Community Connections, Tri-City Medical Center, Bronze
Heart of Tri-City (HOTC), Tri-City Medical Center, Silver
Physician/APP Update, UC San Diego Health, Gold
Publications, Collateral & Design: Invitation
CAMP WAMH Invitation, Millennium Health, Gold
Publications, Collateral & Design: Logo Creation/Brand Identity
60th Anniversary, Tri-City Medical Center, Silver
Seaside Medical Group, Tri-City Medical Center, Gold
Publications, Collateral & Design: Posters
Heroes Live Here, Tri-City Medical Center, Gold
Publications, Collateral & Design: Special Publications
60th Anniversary/History Wall Insert, Tri-City Medical Center, Bronze
Millennium Health Signals Report, Millennium Health, Silver
Discoveries Magazine, UC San Diego Health Sciences, Gold
Special Events: Multi-day Event or Observance
Employee Holiday Celebration and Giving, Millennium Health, Bronze
COVID-19 Mass Vaccination Events, UC San Diego Health, Silver
The Big Reveal, Tri-City Medical Center, Gold
Special Events: Single-day Event or Observance
WAMH Celebrates National DNA Day, Millennium Health, Bronze
60th Anniversary BBQ, Tri-City Medical Center, Silver
The Super Dentists Events, The Super Dentists, Gold
Special Events: Virtual Events
Scripps Health Marketing Team, Scipps Health, Bronze
TrueCare Co-Victorious Virtual Event – 2021 Report to the Community, TrueCare, Silver
Celebration for the Center for Gender-Affirming Care at Rady Children’s, Rady Children's Hospital Foundation, Gold
Writing: New Release/Pitch Letter
Project 2VIDA! Tackles COVID Vaccine Hesitancy and Barriers in Latinx, Black Communities, UC San Diego Health, Gold
Writing: Op-Ed/Editorial
Letter to the Unvaccinated: Anita Sircar, M.D. Op-Ed, Providence Little Company of Mary, Bronze
Your Child’s Oral Health Is Part of Their Overall Health, The Super Dentists, Silver
Colorectal cancer awareness, screening saves lives, Tri-City Medical Center, Gold
Writing: Vlog / Blog
Silver & Fit Blog, Content Marketing, American Specialty Health Incorporated (ASH), Gold
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